When talking to other investigative journalists, many feel that, apart from professionals and activists who are already engaged with the topic at hand, investigations often reach only a very small part of the general public. In fact, it's not rare for investigative journalists to feel that their audience is mostly made of... other investigative journalists.
Investigative journalism should help the general public become educated and equipped to act as responsible citizens, especially in an era of overlapping crises: armed conflict, political and economic instability, and climate change. From creative narrative formats, theater and graphic journalism to posters, animation and online games, journalists can format their investigations in an effort to increase and diversify their audiences.
